Project Lab Coat is a pioneering fashion-meets-advocacy platform merging high fashion, medicine, and storytelling. Founded in New York and presented biannually during New York Fashion Week, PLC transforms the traditional lab coat into a symbol of resilience, science, and hope.

Each season, Project Lab Coat unveils a curated collection of lab coats, reimagined as vessels of storytelling. Conceived to raise awareness and inspire change by making a spotlight on critical health causes, PLC turns the runway into a space where fashion can create lasting change.

Since its debut, Project Lab Coat has evolved beyond fashion, it is a movement redefining what it means to wear purpose.